Behind the Scene
Signage and Way Finding Design Strategy: Behind the Scene
It’s not too long since I joined Somia Customer Experience. Despite the short time, I got a chance already to work on a very …
Trick and Tips for Service Prototyping
Our team at Somia CX just did our favourite kind of project! It was a service prototyping exploration on the field. Just like Save …
Hardware vs Software Product Testing
As you might already know, Somia CX is a client based consultancy, therefore it’s natural for us to get various type of …
Save Cash and Bank It! – What I’ve learnt from Service Prototyping
After a total of about 5 months from discovery up to implementation, we finally finished the project. Phase 1 of the project is all about …
Customer Experience Research from Psychological Point-of-view
Hi there. A little introduction about me, I am a Psychology graduate who have an interest in Customer Experience Research. Having …
Reflecting on 2017 and welcoming 2018!
Another year has passed, and again, it has been a wonderful year full of learning and exciting new experiences for us at Somia. Reflecting …
Lessons learnt wearing three hats: in-house designer, consultant, and entrepreneur
Looking back to more than a decade ago, I can see my naive self eager to make a difference and make an impact through experience design. …
Reflection of 2016 and Welcoming 2017
Just like other years, 2016 for sure has not been a smooth sailing one for us. But we surely learn a lot, and reflecting on these, we are …
Lutfi’s Internship Experience at Somia
Hi, I am Lutfi, I was a first year grad student at New York University majoring in interactive telecommunications when I did an …
