We help companies design experiences that people love.

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Services

We turn customer and business insights, into experience strategy and design. Read more

  • Research

    Research

  • Strategy

    Strategy

  • Experience Design

    Experience Design

  • Testing

    Testing

  • Training

    Training

  • Building CX Team

    Building CX Team

Works

It is easy to solve an immediate customer problem, but there may be an oversight on the root cause. Together with you, we help find your customers’ real needs.
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Kaskus Experience Blueprint

Kaskus Experience Blueprint

Challenge How might we monetize Kaskus without sacrificing user experience? Identify opportunities with Kaskus product range (Jual …

Mother & Child Hospital Experience

Mother & Child Hospital Experience

Challenge Evaluate the customer experience of the mother and child hospital, and identify opportunity areas and priorities. Coach …

Banking Touchpoints

Banking Touchpoints

Challenge Evaluate customer acceptance, concerns, and challenges towards the new design of banking touch points targeted for seamless …

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Thoughts

Hear & see what what are on our mind recently. Read more

Tips for Successful Field User Research — Part 1: Planning
Tips for Successful Field User Research — Part 1: Planning

Tips for Successful Field User Research — Part 1: Planning

Conducting user research in the field where we can directly observe, engage, and immerse ourselves in the users natural environment can …

Reflecting on 2017 and welcoming 2018!
Reflecting on 2017 and welcoming 2018!

Reflecting on 2017 and welcoming 2018!

Another year has passed, and again, it has been a wonderful year full of learning and exciting new experiences for us at Somia. …

Dear Diary...
Dear Diary...

Dear Diary...

If diary is a piece of record to spell one’s heart out, then diary study attempts to extract one’s feeling towards interacting with a …

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